A new lifestyle magazine catering to readers living on the West side of the Dallas-Fort Worth area has launched with some recognizable names featured in the masthead.
360 West Magazine, a new lifestyle publication, will release its premier 100-page issue in April and has an online edition catering to readers who are looking for fashion, dining, shopping and arts news that is occurring on the West side of the Metroplex — more specifically news occurring west of Highway 360, hence the name 360 West. The magazine is not available on newsstands, but subscriptions are available through the magazine's Web site for $24 per year.
The editorial staff and leadership team includes former Fort Worth-Star Telegram staffers. Among them is former Star-Telegram vice president of marketing Jerry Scott, who is publisher of the new publication and online edition.
Former Star-Telegram Arts Editor Marilyn Bailey has joined the editorial staff as managing editor and Meda Kessler, who is a former editor of the Star-Telegram’s INDULGE lifestyle section, will serve as editorial director.
The magazine’s premier edition is a 100-page publication supported by luxury advertisers.
“Despite the current economic environment, we think the area is at a tipping point where retailers and affluent consumers in particular want and need a publication that serves their interests, something not presently offered by other local publications or Dallas-based magazines,” said Scott, the publisher of 360 West.
Источник: Dallas Business Journal